Custo Barcelona and Desigual on the New York catwalk

4 Sep 2014 - 00:00
Desigual. Mercedes-Benz Fashion Week New York
One more edition, Setmana de la Moda de Nova York kicks off today and runs until the 11th of September, where the most innovative proposals will be exhibited internationally. Great shows with the premier designers where great fashion personalities and celebrities come together in a unique setting to see first hand the latest trends in clothing, accessories and footwear. 

Another edition, Catalan fashion will be represented in the city of skyscrapers with two world-renowned brands: Custo Barcelona and Desigual installed in Manhattan with their own stores. Desigual celebrates its first year in the New York Mercedes Benz Fashion Week while the Dalmau brothers brand have been there since 1997 and are one of the oldest of the American catwalk. The two firms will present an extension of their Spring-Summer 2015 collections shown in scoop - but in reduced version - in the 080 Barcelona Fashion.


Desigual. Mercedes-Benz Fashion Week New York


On one hand, Desigual will parade today in the Lincoln Centre Theatre and the spectacular Brazilian supermodel Adriana Lima is responsible for opening the women's collection. The charm and character of the model will join with the show that usually prepares the colorful brand that has as main slogan: "La Vida es Chula"(Life is Fun), a philosophy of life full of optimism and fun. 

Custo Barcelona. Mercedes-Benz Fashion Week New York


On the other hand, Custo Barcelona will extend its proposal for the new season on Sunday September 7 with the presentation of all their summer collection garments. The Catalan company remains committed to sobriety that has been seen in the recent shows with color garments more muted and prints that win in sophistication without losing the creative style of the brand.