A new kidswear brand by Mango

Designers
27 May 2013 - 00:00
A new kidswear brand by Mango

MANGO go into the infantile universe and launch the new brand of clothes MANGO Kids. The products will be for sale from the 18th of July in the online shop, and they will also be available on the physical sale points of the firm from the beginning of August.

The new line of kidswear, which is aimed at kids aged 3 to 12, will include basic garments as well as other trendier clothes. Besides, it will adapt some women best-seller looks to girls' clothes, which will be called 'mini-me'. This fashion proposal will include accessories, footwear and underwear too. MANGO Kids have already formed a team of designers who are ready to work in this new project. This way, the team will take care of the different lines of the product besides creating a management and purchase structure that will be specific for the kidswear.

Apart from MANGO Kids, the Catalan firm currently runs four other lines, which are MANGO Sport&Intimates, MANGO for women, H.E. By MANGO, for men, and MANGO TOUCH, for accessories. The clothes chain intends to launch two new lines in 2014, one for large-sized clothes and another one aimed at the adolescent sector.
 

A new kidswear brand by Mango