30 Jan 2019 - 00:00

SEAT joins the 080 Barcelona Fashion 23rd edition as the Official Vehicle for fashion shows, as well as mobility services for the attendees and designers of the catwalk. Moreover, the company will promote its “Created in Barcelona” spirit and enliven the awards ceremony, in which it will give the prize to emerging design, with music and DJs from its strategic partner Primavera Sound. Regarding the general public, SEAT has prepared an action where the visitors will be able to customize a tote bag through urban art bringing some color to the 080 Open Area.

Redken, the professional haircare products company, is once again the official hairdresser of the 080 Barcelona Fashion and will be responsible for the hairstyles created ad hoc for each fashion show in the backstage along with the team of stylists and hairdressers of Raffel Pagès, who also repeat their participation in this 080 edition.
NYX Professional Makeup, the brand born in Los Angeles, is once again an official sponsor and will create all the makeup looks for the shows of the 080 Barcelona Fashion catwalk.
The general public will be able to access the Open Area where, among other attractions, the sponsors and collaborators’ stands will be set. To access, the general public only needs to ask for their invitation through this website, and download a QR code.
Mistinguett reaffirms its bond to the best fashion in this 080 Barcelona winter edition. It will be present in the Village Area, where the attendees will enjoy a great glass of cava in the activation of its space. In addition, in the Photocall Area, after each show, it will offer its modern and glamourous Brut, Brut Nature and Brut Nature Mistinguett, three sparkling wines stylishly dressed.
La Roca Village also repeats as a sponsor and confirms its commitment to fashion and emerging talent as well as its support to the dissemination of Catalan fashion worldwide.
Regarding the collaborator brands, Nestlé® Les Recettes de l'Atelier® makes its debut in this 23rd edition with an action to present their great variety of chocolate bars. Another new collaborator is Be Blus, of Dulcesol group, which will bring a tasting of their organic smoothies in the Village Area.
The design company Habitat will dress the Photocall Area, the most exclusive zone of the 080, and Vibia will bring its lamps to the avantgarde space of the PopUp Gallery.
Thuya Professional will take care of the nail art for the first time and will support the designers with their creations. Closing the group of collaborating brands of this fashion event there is Rowenta, which continues its long-standing relationship with the 080 Barcelona Fashion, collaborating with the official ironing and haircare of the catwalk.